Learn how to manage a personal training program, department, or facility as a strategic business with this innovative online course.
A successful fitness business is about more than burning calories and building muscles. To be competitive in the business world, you need to know about strategic planning, accounting, marketing, human resources, customer relations, and more. This course will prepare you to implement a successful business system in private or commercial health clubs, medically-based fitness facilities, community wellness centers, personal training studios, physical therapy clinics, YMCAs, JCCs, college centers, recreational settings, or corporate fitness centers. This course was developed to establish an industry-standard in fitness management education.

$2,595
est. cost
6 mo.
Time to Complete
200 hrs.
Self-paced

What you will learn

  • Learn the skill-sets and competencies that a fitness professional needs in order to be a successful entrepreneur, owner, or department manager
  • Understand how to operate a fiscally successful business in the fitness industry
  • Learn business concepts, including purchasing, contractual agreements, risk management and negligence, technology issues, and other fiscal concerns
  • Identify how branding influences consumers and creates a demand for fitness services and products
  • Understand customer relationship management methods
  • Effectively use sales techniques
  • Learn how to create strategic business plans for successful health and business ventures
  • Master the financial and accounting knowledge needed to manage a fitness operation
  • Understand sales and communication techniques needed to thrive in the professional world

  • Develop the skills needed to succeed as a professional in the fitness industry
  • Explore the profession as a potential career choice with the optional field internship experience
  • Earn continuing education credits/units

    • We offer a wide range of highly interactive courses that you can take entirely online. All of our courses are led by expert instructors, many of whom are nationally known authors. Our online courses are affordable, fun, fast, convenient, and geared just for you. 

    Let’s Get Started!

    Follow the steps outlined here to get started in this program. We know the process can feel overwhelming, and we want you to know that we’re here to help! Please call or email us if you have any questions, whatsoever. It’s what we’re here for!

    • 1

      First Things First…

      Payment is required at the time of registration for this program. This program may qualify for a scholarship (or voucher) from the Upper Shore Workforce Investment Board, or WIB. Please reach out to the WIB to inquire about funding, if necessary, before you start the registration process below. Payment can also be made by Employer Sponsorship Billing, Credit Card, Cash or Check.

    • 2

      Request Registration Form

      Enter your contact information below, and a registration form and instructions will be sent via email.

      Ed2Go Inquiry

    • 3

      Submit Registration Form

      When you’ve received the registration form in your email, enter your information in the required fields, including your signature, and save the file on your computer. To finalize the registration, return it either via fax (410-827-5852) or the secure link below. We cannot accept emailed forms. Click the button below to upload your completed registration form (PDF) to our secure site.

      Upload Registration Form Here

      *Note that we are not able to enroll you in a course until payment or voucher/scholarship is in place.

    • 4

      Hang Tight!

      It will take a few business days to process your registration and payment once they are received. Once processed you will be granted access to the course.

    • 5

      Access Your Program

      Once the registration and payment have been processed you will be verified in the system, allowing you access to your course. If you have any questions or access issues, please don’t hesitate to reach out to us at [email protected]. Best of luck on your courses!

    explore WAYS TO PAY

    Convenient payment options for noncredit students.

    At Chesapeake College, we offer several payment options to help you manage your tuition and fees in a way that best suits your financial situation. Whether you’re paying upfront, setting up a payment plan, or utilizing employer sponsorship, we’ve got you covered.

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